Job Summary

Responsibilities

• Inbound Marketing Specialist role.
• A growth hacker in the form of Online Marketeer with the requirement to wear multiple hats at one time
• Develop and implement offline and digital marketing strategies with a focus on social media, search marketing & online advertising
• With excellent writing and social media marketing skill, develop contents/material within given datelines.
• To manage Brand’s main blog content with case studies, interviews, media and other relevant news
• Maintain up-to-date knowledge of best practices and strategies in the management of online paid media
• Improve cost-per-click for paid advertising
• Using analytics to plan, exercise and iterate online marketing and optimization campaigns
• Drive the analysis of market size and share, vertical industry and customer segmentation, current market conditions and competitor information
• Collaborating with external agency in developing & organizing Online Marketing & Promotional materials/campaigns relevant to Website contents
• Work with HQ GM team on collaterals and assets for marketing use prior to launches
• Write and publish materials for online advertising, marketing collateral and social media
• Create budgeting plan, manage and ensure all Online Marketing plans/activities fall within set budgets on a monthly/yearly basis
• Constantly executing market research on competitors’ online marketing activities and strategies and discuss with Brand GM on their success or brand awareness
• Manage and execute digital campaigns from planning to contacting winners (eg. Instagram & Facebook campaigns)
• Work with agency to manage Facebook & Instagram accounts. Upload and manage videos on Youtube Channel
• Prepare meeting materials and present during Weekly Team & Monthly Store meeting. Provide material to all Store on a monthly basis
• Management of adhoc projects, such as sourcing and negotiating promotional tie-ups with third-party partners to generate revenue
• CRM related marketing activities and promotions

Requirements

• Min Diploma/Degree in Business Administration/Sales and Marketing/Retail Management or higher
• At least 3 years of relevant experience, specializing in digital marketing
• Experience in retail and cosmetic indusry preferred
• Able to handle project from conceptualization till completion
• Experience with social media and digital marketing
• Experince in handling agencies and third party vendors
• Posses strong experience in copy-writing and editing
• Equipped with latest knowledge of technology development on social media platforms

Kindly send in your resume in MS Words Format ONLY.
(NOTE: The following information should be included in the resume. Thank you)

1. Date of Availability
2. Detailed Job Scope
3. Starting and Last Drawn Salary of Past Employments
4. Reason for leaving for All Employments
5. Current Salary
6. Salary Expectation

Shortlisted candidates will be notified for an Interview.

Ms Anna Choy Hui Ling (Registration ID: R1107384) : anna@strategysolutions.com.sg

Call Strategy Solutions Services at 6226 3361

We will be most glad to assist you.

MOM License: 09C3018