Job Summary

Responsibilities

Sales 

• Work closely with Area Sales Manager on setting and achieving sales targets
• Lead and motivate field staff at the counter to increase retail sales
• Review sales performance of key counters on a monthly basis
• Review new product sales performance of key doors
• Observe and report competitor movements (sales, promotions activities, incentive schemes and counter changes)
• Follow up on current business/trends/environments with field staff
• Submitting sales commission of sales personnel
• Placing of no-charge orders on a timely manner

Inventory Management

• Analyze retail sell-thru versus current inventory to understand inventory level and follow-up on replenishment orders
• Monitor shipments and backorders to ensure inventory is sufficient at counters
• Ensure newness is available on counter and manage discontinued products
• Assess inventory situation during store visits and provide Area Sales Manager with feedback on product mix and assortment

Marketing

• Assist Area Sales Manager to showcase and promote new marketing launches to Retailers during marketing presentations & also to share these marketing launches, new/ existing product updates information to BAs
• Plan and work with Marketing team on print materials for advertising in publications to increase new product launch/brand awareness

Promotion Coordination

• Promotion Targets/ Brand ranking target set
• GWP is sufficiently allocated to run promotion and its Purchase Qualifier is set at optimal level to attract and increase customer purchase
• Incentive program is developed to motivate field staff to participate and aim to achieve targets of the brand
• Work with Visual Merchandising Team to create and establish communication tools for promotion/in-store programs drawings for retailer’s approval
• Work with field staff to execute promotion setup timely and effectively
• Evaluate promotion sales and incentive program results with Area Sales Manager

Counter Maintenance

• Ensure overall counter image/aesthetic adhere to brand philosophy/ guidelines and that all counters are updated with Testers & Locators
• For matching with current VM guideline in timely manner
• For effective communications to allow consumers to understand in-store highlights by working closely with VM and Marketing team
• To highlight new launches, key/focus products on regular basis by working with VM team
• Ensure expiration of visuals are updated at counter.
• Review and analyze the product assortment of individual counters and adapt the brand guidelines on counter planograms
• Assist Area Sales Manager in follow up of new counter/ refurbishment drawings and ensuring that all merchandising requirements are ordered and available on the scheduled day of counter installation/refurbishment
• Work with VM team on the counters’ planograms
• Coordinate with PMEs and VM on update of collaterals
• Execute the installation and work on the stock merchandising and displays of new counter/Refurbishment with the field staff

Supervision and Team Management of BAs

• Assist and work with Area Sales Manager in recruitment of BAs, review of commission and increment packages for BAs
• Ensure BA upheld grooming standards of the brand
• Evaluate the performance of BAs and work closely with Field Trainer to enhance product knowledge and sales technique to improve performance
• Plan and ensure that new BAs are assimilated into the brand by providing them with concise brand introduction and understanding of basic product knowledge to enable them to perform their job until formal training is arranged by the Education team

BA Administration

• To order, verify and update Free Goods Allowance Forms for each BAs in individual country and arrange for distribution upon receipt
• Compute commission based on retail sales of the counters and verify claims, allowances and incentives before submission to Finance for payroll processing
• Work with Field Trainer on uniform for field staff
• Manage travel, rooming details and itinerary for field staff (AA)

Training/counter coaching

• Work closely with Field Trainer on individual needs of field staff and obtain feedback after each session
   

Requirements

• A general degree with a minimum of 2 years’ relevant experience, preferably in the travel retail industry is a PLUS
• Good organization and communication skills
• Good presentation skills
• Ability to multi-task
• Good time-management
• Proficient in MS Office - Excel, Word and Powerpoint
• Willingness to travel up to 30%-40%

Kindly send in your resume in MS Words Format ONLY.
(NOTE: The following information should be included in the resume. Thank you)

1. Date of Availability
2. Detailed Job Scope
3. Reason for Leaving for All Employments
4. Salary Expectation

Shortlisted candidates will be notified for an Interview.

Mr Lex Ong Shee Hean (R1106602) : lex@strategysolutions.com.sg

Call Strategy Solutions Services at 6226 3361

We will be most glad to assist you.

MOM License: 09C3018