Job Summary

Responsibilities

• Maintain all online channels to be accurate and brand compliant according to company standards.
• Evaluate the performance of our online channels and give suggestions for how to promote and improve the presence of the brand on the web, with the intention of increasing sales
• Identifying and evaluating new marketing opportunities to increase direct internet traffic as well as monitoring the online presence as well as online marketing activities of immediate competitors
• Plan marketing mechanics every month and for every campaign
• Manage consumer’s enquiries on Brand social media platform via Live Chat and Q&A function
• Updating & management of site content for each of the ecommerce platforms
• Monitor stock inventory to ensure healthy stock levels at all stock points
• Work with Sales Team to ensure achievement of overall sales target
• Plan digital marketing campaigns and work with Marketing team where relevant for execution
• Work closely with Marketing team to ensure synergy of brand
• Work closely with Marketing Team for creation of localised content for social media and to create content for social-commerce sites
• Design artwork for sets and banners etc for use on e-commerce site
• Drive quality traffic to ecommerce sites to ensure conversions and sales
• Hands-on approach to executing and monitoring all search, social and display campaigns; build and own campaigns in line with marketing goals, optimize performance towards KPIs and analyze data and market trends
• Prepare and manage digital marketing budget
• Create and optimise content for livestreaming accounts such as Facebook Live, Instagram Stories and ecommerce apps
• Track and analyse traffic flow and provide regular internal reports
• Weekly marketplace analysis, trade partnering, negotiation for campaigns & exposure
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, consolidate competitor’s info
• Work closely with RHQ/ HQ and TM on planning
• Process invoices and raise consultation reports in relation to ecommerce activities

Requirements

• Bachelor degree in digital media / new media / web development / marketing or related field
• Min 2 years in social community engagement
• Experience in managing market place or e-commerce sites preferred
• Google Adwords, Google analytics certification is a plus
• Proven sales track record
• Possess strong experience in copywriting and editing
• Possess excellent communication skills
• Up to date with latest technology developments on social media platforms

Kindly send in your resume in *MS Words Format*
(NOTE: The following information should be included in the resume. Thank you)

1. Detailed Job Scope
2. Reason for Leaving for All Employments
3. Salary Expectation
4. Date of Availability

Shortlisted candidates will be notified for an interview.
Mr Lex Ong Shee Hean (R1106602) : lex@strategysolutions.com.sg

Call Strategy Solutions Services at 6226 3361.

We will be most glad to assist you.

MOM License: 09C3018