Job Summary

Responsibilities

Channel & Retail Marketing

• Be the key marketing liaison - Develop and implement a go-to-market channel marketing plan including promotion, animation partnerships and consumer activations.
• Ensures timely and perfect execution of all marketing activations offline and online at all times.
• Analyse potential partner relationships for product range, positioning strategy, pricing and promotions.
• Communicate effectively with all channel partners to align, plan and execute all product and trade marketing objectives, plans and activations before, during and post animation.
• Deepen channel customer development through CRM program activations.

Product Management

• Consolidate and update marketing team of post campaign reports and provide sales results and analysis monitor.
• Report all ROI of all program for management reporting and feedback.
• Responsible for all forecasting and sampling management for product launches and trade and retailer activities.
• Management and tracking flow of product registration in Singapore to ensure timely registration.
• Conduct market trend analysis and plan proactive actions
• Responsible for the seamless execution of all product launches and trade marketing activities following the Marketing Calendar in collaboration with marketing services, sales and training team, with the aim to build brand awareness, recruit new customers, retain existing customers and increase purchase consumption.
• Business and channel sales performance tracking and analysis, launch follow-up and action plan development.
• Implement Door-by-Door Marketing plan (CRM, events and promotions)
• Budget Management: Responsible for full P&L

Customer Relationship Marketing (CRM)

• Defines the Brand’s local CRM campaign priorities
• Builds CRM campaign calendar
• Ensures that customer segmentation remain up to date and relevant for each campaign
• Develops relevant and engaging brand communications behind the right product mix
• Master, improve and maximize the usage of customers information (purchase history) in developing relevant marketing program.
• Defines & executes CRM analytics.
• Strategize, develop and execute CRM programs for the brand.
• Evaluates CRM campaigns against target KPIs and shares learnings

Requirements

• Degree holder in Business Management, Finance or relevant specialisation 
• Min 4 years of brand management and/or marketing experience in beauty and/or FMCG industry.
• Experience in luxury beauty or consumer brand will be advantageous.
• Good business insights to the industry and strong business acumen.
• Good analytical skills, problem solver, self-starter with an entrepreneurial spirit.
• Strong understanding of the P&L of the business.
• Excellent communication and presentation skills.
• Proven track sales record in a target driven environment.
• Strong people management experience with the ability to motivate, inspire, coach and develop people.
• Meticulous with a strong analytical mind.
• Creatively driven to think out of the box.
• Strong ability to multi-task; strong project management skills with good time management ability.
• Have a keen interest, a good eye and passion for beauty.

Kindly email your Resume in *MS Words Format* to Mr Lex Ong Shee Hean (R1106602): lex@strategysolutions.com.sg
Shortlisted candidates will be notified for an interview.

(NOTE: The following information should be Included in the Resume. Thank you)

1. Date of Availability
2. Detailed Job Scope
3. Reason for Leaving for All Employments
4. Salary Expectation

Call Strategy Solutions Services at 62263361
We will be most glad to assist you.

MOM License: 09C3018